About me
Senior UI/UX designer for SaaS, web & mobile apps
I’m Rameez, a UI/UX designer with over 15 years of experience helping startups, SaaS companies, agencies and enterprises design products people find easy to use.
My approach goes beyond visual design. I start by understanding users and the business goals behind a product, simplify complex workflows, and turn them into interfaces that are intuitive, consistent and ready to build.
I work closely with product managers, developers and stakeholders on web platforms, mobile apps, SaaS dashboards and internal tools — many of them real, shipped products.
What I can help you with
UX research, user flows & wireframes
Understanding users and mapping the journey before a single pixel is polished.
Web & mobile app UI/UX
Clean, modern interfaces for websites and iOS & Android apps.
SaaS platforms & dashboards
Complex data and workflows made simple, scannable and easy to act on.
Design systems & UI consistency
Reusable components and styles that keep a product consistent as it grows.
Developer-ready Figma files
Organised, annotated files that developers can build from with confidence.
Landing pages for conversion
Focused pages designed to turn visitors into sign-ups, calls and customers.
Why clients choose me
Strong UX thinking
Design decisions grounded in users and business goals, not just looks.
Clear communication
Async updates with Loom and Figma, regular reviews, and overlap hours across time zones.
Real, shipped products
Experience taking designs all the way from first idea to launch.
Long-term ownership
A partner mindset — many clients come back for project after project.
Experience
- 2016 — PresentLead UX/UI DesignerWhy Unified
- OngoingUX/UI ConsultantFreelance · Top Rated on Upwork
- 2010 — 2013Creative DirectorNexus Web Solutions
- 2010 — 2014Bachelor’s in Computer ScienceCOMSATS Institute of Information Technology
Toolkit
- Figma
- Prototyping
- Design systems
- User flows
- Wireframing
- Accessibility (WCAG)
- Adobe Photoshop
- Responsive web
- iOS & Android
“This is by far the best designer [I] have worked with… I plan to continue working with him exclusively for all my work going forward.”
“We’ve used [Rameez] a few times now and he’s become someone we rely on to get work done quick and high quality. He always goes beyond.”
“Rameez is a talented professional with great communication skills. His work is very creative and delivered in a timely manner. I would not hesitate to work with him again.”
“This is the second time working with Rameez to create a website from scratch and once again, he did not disappoint.”